Aurélio Paz da Luz
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Web development, technical SEO and analytics: useful analysis with decisions you can verify.
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iEducação: organic traffic and sales (2023–2024)
In 2024, iEducação recorded 3,085,351 Organic Search sessions in GA4 and 6,443 completed Hotmart sales across all channels. Monthly series and limitations.
High PageSpeed score, slow website: find the bottleneck
A PageSpeed score of 99 does not describe the full visitor experience. Separate lab results, real user data, and post-click delays with screenshots from a production test.
Does llms.txt help SEO? What Google and Lighthouse say
Google Search and Lighthouse evaluate different things. This documentation analysis explains what llms.txt offers and when an agent pilot may be useful.